Libel vs. Slander

  • Libel – something that was printed incorrectly.
  • Slander – involves incorrect oral communication

When is  a PR professional in trouble for conspiracy?

  1. Participate in an illegal action
  2. Give advice for an illegal action
  3. Start a “front group” where there is a secretive (hidden) connection between client and PR professional
  4. Cooperate with an illegal action

Make sure you have a cooperative relationship between you and a legal counsel.